Why Us? | For The Floor & More

Why Us?

For the Floor & More began with a simple frustration: we could find plenty of practical flooring, but very little we actually wanted to look at.

Back in 2016, Joe and Louisa Kennedy kept seeing the same familiar choices across home interiors. We wanted more colour, more pattern and more personality.

So we set about creating it.

That idea became For the Floor & More: an independent, design-led collection of patterned vinyl flooring made for people who want the floor to be part of the room, not simply disappear beneath it.

Since then, our floors have found their way into thousands of homes, as well as shops, cafés, campervans and television projects. They have appeared at Decorex and the London Coffee Festival, on programmes including Sarah Beeny’s New Life in the Country and DIY SOS, and in titles including The Guardian, Ideal Home, Period Living, ELLE Decoration, Style at Home and Real Homes.

The designs are the starting point. Find one you love and keep it exactly as it is. If you would prefer something a little different, most can also be adjusted in colour or scale at no extra cost.

Every floor is produced to order for the room dimensions you give us. It is a simple idea that has stayed with us from the beginning: make distinctive flooring, give people a little more freedom, and let them order only what their room needs.


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